Boulder Shack came to me with a clear idea of a brand-led design that would represents their in-house shop and the community of climbers that use their gym. Using the Boulder Shack colours and the B from the logo I decided to create a simple design within the letter with the planks of wood creating the B that features throughout there shop, creating an illustrative piece that best represents Boulder Shack.
I created a second design thats more climbing related, still using their brand colours I illustrated a climbing hand around some typography.
